Alex Hoff

As co-founder and Chief Strategy Officer, Alex shapes the long term vision and strategy for Auvik. Prior to this role, Alex has helped lead sales, customer success product and engineering as the organization grew. Alex holds a bachelor of mathematics degree with a major in computer science from the University of Waterloo and an MBA from Wilfrid Laurier University.

Check out the best from Alex Hoff

Expanding the Definition of the Network with Saaslio & Boardgent

I’m thrilled to extend our warmest welcome to two new additions to the Auvik family—Saaslio and Boardgent. Combining their product feature set and industry…

Virtual CISO Services: A New Revenue Stream for MSPs?

This is a highly specialized job that requires a great deal of attention, focus, and delicacy. A cybersecurity incident or a full-blown attack can reach into…

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See more from Alex Hoff

Why Your MSP Needs a Network Infrastructure Tool

For new and growing MSPs, you need to discover tools and processes that help you do more with less. Does that mean a network infrastructure tool?

10 Ways MSPs Can Punch Above Their Weight

Being a small MSP doesn’t mean you can’t compete—you just need to be more strategic than the other guy. Here are 10 ways to step up your game.

Network Blind Spots Are Endangering Your Business

What you can’t see and don’t know about in your network which can be dangerous. Learn more about the most common blind spots and how to avoid them.

Embracing Shadow IT (Video)

Shadow IT. Many IT pros shudder at the term. For those who may not be familiar, shadow IT refers to the devices, systems, and applications on your net

Better Network Visibility Can Add Thousands to Your MSP Bottom Line. Here’s How.

Better visibility, control and automation of network infrastructure can add up to thousands of dollars in monthly savings and revenue.

Welcome to the Auvik family, MetaGeek!

We got to know the MetaGeek team well over the past months and I can’t extend a warm enough welcome to their team. What resonated with me was their mi

Best Practices for Analyzing and Troubleshooting Networks

Hear about the best ways to monitor, inspect, assess, plan, troubleshoot, and resolve day-to-day network performance issues quickly—and how to identif

Assessing New Prospects for Managed Services Webinar: On-Demand

Hear how you can you gain real-time network insight and control so you can prove your value, identify upsell opportunities and boost your profitabilit

Streamline Your Service Delivery Without Scaling Your Team

Auvik automates many tedious network management tasks to rocket your team’s efficiency. With Auvik in your tech stack, you can grow your MSP client ba

Managing Network Vendor Diversity: The MSP Challenge

As an MSP that may manage anywhere from a handful of client networks to more than 100, you face a big challenge: high diversity in the network hardwar

Managing Risk as You Scale Your MSP Webinar: On-Demand

In this webinar, you’ll learn how to implement smart, scalable systems that position your MSP for success. Join Auvik’s Alex Hoff and Passportal’s Dan

Stop the Insanity! Quit Doing These 7 Manual Network Management Tasks

Finding a way to manage network infrastructure efficiently is critical to scaling your MSP business. Here are 7 tasks to stop doing manually.

Why Design and User Experience Matter in Networking

Great design isn’t eye candy. It improves software usability and user productivity. So don’t you think it’s time IT pros got the same design quality?

The Break-Fix Model is Killing Your MSP Business

Transitioning away from break-fix IT services could make a world of difference to the success of your managed services business.

The 7 Components of a Complete (& Profitable) Managed Network Service

A complete managed network service ensures your clients get all the support they need but also ensures you can deliver that support profitably.

There’s a Profit-Eating Gap in Your MSP Software Stack

For any MSP task, you can bet there’s a piece of software that will help you do it faster, better, and for less. But there’s one thing missing.

Network Management: In Search of a Few Good GUIs

Easy-to-use network management interfaces have been few and far between. The good news? Things are getting better as the network culture shifts.

SDN: What Small and Mid-Sized Businesses Need to Know in 2015

Software-defined networking (SDN) is still years from being practical in a small or mid-sized business. But you should be getting ready for it.

Why Good Network Management is More Important Than Ever

Network management tops the list of plans and concerns for IT administrators in 2015, a new survey from TechTarget reveals. Here’s why.

You will learn:

The impact shadow IT has on an organization
How to evaluate tools
Tips on security
A quiz to help you determine the severity of shadow IT in your org
Solutions to solve these problems