Alex Hoff

As co-founder and Chief Strategy Officer, Alex shapes the long term vision and strategy for Auvik. Prior to this role, Alex has helped lead sales, customer success product and engineering as the organization grew. Alex holds a bachelor of mathematics degree with a major in computer science from the University of Waterloo and an MBA from Wilfrid Laurier University.

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10 Ways MSPs Can Punch Above Their Weight

Being a small MSP doesn’t mean you can’t compete—you just need to be more strategic than the other guy. Here are 10 ways to step up your game.

Network Blind Spots Are Endangering Your Business

What you can’t see and don’t know about in your network which can be dangerous. Learn more about the most common blind spots and how to avoid them.

Embracing Shadow IT (Video)

Shadow IT. Many IT pros shudder at the term. For those who may not be familiar, shadow IT refers to the devices, systems, and applications on your net

Better Network Visibility Can Add Thousands to Your MSP Bottom Line. Here’s How.

Better visibility, control and automation of network infrastructure can add up to thousands of dollars in monthly savings and revenue.

Welcome to the Auvik family, MetaGeek!

We got to know the MetaGeek team well over the past months and I can’t extend a warm enough welcome to their team. What resonated with me was their mi

An Overview of the Cost Savings and Business Benefits with Auvik

Forrester Consulting Total Economic Impact™ study of Auvik Networks is now available for download. Here are some main points.

What Current Network Hardware Trends Mean for MSPs

There are hundreds of network hardware vendors competing for market share on today’s managed networks. The 2019 Managing Network Vendor Diversity repo

Best Practices for Analyzing and Troubleshooting Networks

Watch this one-hour webinar with MSP consultant Erick Simpson and Auvik CPO Alex Hoff to find out the best ways to monitor, inspect, assess, plan, tro

Assessing New Prospects for Managed Services – Webinar (On Demand)

On this webinar with Continuum, Alex Hoff, VP of product and sales at Auvik Networks shares how you can you gain real-time network insight and control

Streamline Your Service Delivery Without Scaling Your Team

Auvik automates many tedious network management tasks to rocket your team’s efficiency. With Auvik in your tech stack, you can grow your MSP client ba

Managing Network Vendor Diversity: The MSP Challenge

As an MSP that may manage anywhere from a handful of client networks to more than 100, you face a big challenge: high diversity in the network hardwar

Picanomics: The New Math of Managed Services – Webinar (On Demand)

The MSP industry has changed and so have key economic drivers. During this session, industry leader Gary Pica shares both macro and micro economic pri

Managing Risk as You Scale Your MSP – Webinar (On Demand)

Growth is great—until it breaks your business. In this webinar, you’ll learn how to implement smart, scalable systems that position your MSP for succe

Network Management for MSPs (Webinar)

In this webinar, we’ll walk you through exactly what it takes to own a client network, some of the challenges you’ll face in doing so, and ways to ove

Stop the Insanity! Quit Doing These 7 Manual Network Management Tasks

Finding a way to manage network infrastructure efficiently is critical to scaling your MSP business. Here are 7 tasks to stop doing manually.

Why Design and User Experience Matter in Networking

Great design isn’t eye candy. It improves software usability and user productivity. So don’t you think it’s time IT pros got the same design quality?

The Break-Fix Model is Killing Your MSP Business

Transitioning away from break-fix IT services could make a world of difference to the success of your managed services business.

The 7 Components of a Complete (& Profitable) Managed Network Service

A complete managed network service ensures your clients get all the support they need but also ensures you can deliver that support profitably.

There’s a Profit-Eating Gap in Your MSP Software Stack

For any MSP task, you can bet there’s a piece of software that will help you do it faster, better, and for less. But there’s one thing missing.

Network Management: In Search of a Few Good GUIs

Easy-to-use network management interfaces have been few and far between. The good news? Things are getting better as the network culture shifts.

5 Great Reasons to Manage Your Network in the Cloud

Dive into the perks of cloud network management with Auvik’s Alex Hoff, and see why it often outshines on-prem solutions.

SDN: What Small and Mid-Sized Businesses Need to Know in 2015

Software-defined networking (SDN) is still years from being practical in a small or mid-sized business. But you should be getting ready for it.

Why Good Network Management is More Important Than Ever

Network management tops the list of plans and concerns for IT administrators in 2015, a new survey from TechTarget reveals. Here’s why.

Demystify Network Topology

Boost Your Troubleshooting Skills and Maintain a Resilient Network with Our Network Topology Insights.

You will learn:

Why topology matters
Basic network topologies
Network segmentation
Ensuring high availability
How to draw network diagrams
Useful topologies