Auvik is building the future of AI-powered IT operations

The result: An AI-driven IT management platform that combines real-time infrastructure data with intelligent agents to help IT teams understand what’s happening, why it’s happening, and what to do next.

Autonomous IT Operations

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Seamless deployment

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Agentic operations

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Effortless automation

About Auvik

Auvik was founded in 2011 by Alex Hoff, Marc Morin, and David Yach with a simple belief: no matter how technology evolves, the network remains the foundation that keeps businesses running. As cloud, SaaS, and distributed work transformed IT, they saw a growing challenge. Networks were becoming more complex, while IT teams had less visibility into the systems they relied on every day.

From the beginning, Auvik’s vision was captured in three words: See, Tell, Do.

First, help IT teams see their networks through automated discovery, mapping, and monitoring. Then, tell them what matters through intelligent insights and alerts. Over time, as Auvik expanded across thousands of customer environments, it built a unique foundation of network intelligence.

Today, Auvik helps MSPs and IT teams manage more than 100,000 networks worldwide. That foundation now powers Auvik’s next chapter: using automation and AI to help IT teams move from seeing and understanding problems to solving them.

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Our Vision

A future where IT operations are autonomous, simple, and secure.

Our Mission

To simplify IT operations so teams can focus on what matters most.

From success to success

See how Auvik has grown over the years

G2 - 2025 badges

G2 named leader in 2026 Network Monitoring & Network Management Tools (Spring 2026 & Summer 2026)

The Channel Company, MES Midmarket 100, 2026

Named to 2026
MES Midmarket 100 list

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Marked Auvik’s evolution from network management to AI-powered IT operations

CRN Tech Innovators - 2026 Finalist

2026 CRN Tech Innovator Award (finalist)

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Launched Auvik Aurora, Auvik’s AI-powered agentic AI platform.

2026

MSP Today, Product of the year award, 2025

Awarded MSP Today product of the year

G2 - 2025 badges

G2 named leader in 2025 Network Monitoring & Network Management Tools

Dan Zaniewski - CTO

Dan Zaniewski named Chief Technology Officer

Server management icon

Launched Server Management

Deloitte, Technology Fast 50, 2025 Canada

Named in Technology Fast 50 Program

ServiceNow logo

Announced ServiceNow integration

CRN Tech Innovators - 2025 Winner

Winner of CRN Tech Innovator award for networking

Canada's Top Small & Medium Employers - 2025 logo

Named to Canada’s Top Small & Medium Employers

2025

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Launched Endpoint Monitoring

The Channel Company, MES Midmarket 100, 2024

Named to 2024
MES Midmarket 100

2024

Podcast crossed 100,000 downloads

Shifted the company to distributed work

2020

2019

Won HTG Rookie of the Year award

34 Employees

2016

26 Employees

Auvik champagne bottle

Celebrated first paid subscriber with Baby Duck toast—a tradition is born

2015

25 Employees

Launched beta networking monitoring & management product

Exited beta

2014

Auvik Polar bear mascot

Introduction of our Polar Bear mascot!

Raised CAD$6M in Series A financing

2013

Founded by Alex Hoff, Marc Morin, and David Yach

Alex Hoff
Marc Morin
David Yach

2011

An outstanding team

We’ve been fortunate enough to attract some of the greatest talents in their respective fields.
Here are just a few.

Doug Murray

Douglas Murray

Chief Executive Officer

Doug Murray is the Chief Executive Officer of Auvik where he drives company strategy, culture, and growth. Murray has over 25 years of network and security industry experience, including two years as the CEO of cloud cyber security company Valtix (acquired by Cisco), as well as seven years as CEO of SDN pioneer Big Switch Networks (acquired by Arista Networks). He previously held leadership positions at Juniper Networks, Sun Microsystems and AT&T, and was a finalist for the EY Entrepreneur of the Year Northern California in 2017. Doug holds a BA in History from Colgate University and an MBA from Johns Hopkins University.

Favorite Auvik Way principle?
Wow Our Customers. We exist to create remarkable experiences.

Learn about the Auvik Way.